This spring, Jeonju is rapidly becoming one of the trendiest travel destinations in Korea. And a big reason behind its sudden popularity is none other than Cha Eun-woo (member of K-pop group Astro). On April 6th, the famous idol and actor shared a series of adorable photos taken at Jeonju Hanok Village on his personal Instagram account. With his charming visuals perfectly blended with the traditional beauty of Jeonju’s hanok scenery, his post instantly captured the hearts of fans and travel lovers alike, sparking a new wave of interest in this picturesque city.

© Instagram @eunwo.o_c

Cha Eun-woo’s photos beautifully captured the essence of spring travel — warm sunlight, blooming flowers, cozy traditional alleys, and serene hanok houses. His effortlessly stylish yet relaxed vibe in the photos added even more appeal to the charming streets of Jeonju. It’s no wonder that many people are now inspired to follow in his footsteps and experience the unique atmosphere of Jeonju for themselves.

© Instagram @eunwo.o_c

So, if you’re looking for a perfect spring getaway in Korea, we highly recommend adding Jeonju – especially Jeonju Hanok Village – to your travel list. Here are some of the must-visit spots and activities you can enjoy in the Hanok Village area:

Strolling Through Traditional Hanok Alleys

© Trazy

Jeonju Hanok Village is home to over 700 traditional Korean houses, known as hanok. Walking through these narrow alleys feels like stepping back in time. Each alleyway reveals a slightly different mood — some lined with cute cafes and shops, others quiet and peaceful, perfect for soaking in the atmosphere. In spring, colorful flowers bloom along the rooftops and stone walls, making every turn of the corner a perfect photo spot. It’s easy to see why Cha Eun-woo’s photos here look like scenes straight out of a travel film.

Hanbok Wearing Experience

© Veronika's adventure

One of the most popular experiences in Jeonju Hanok Village is renting a hanbok (Korean traditional outfit) and exploring the area while dressed like royalty from the past. Rental shops offer a wide variety of hanbok styles – from elegant traditional looks to more colorful and modern reinterpretations. Some shops even provide hair accessories and styling services to complete the look. Whether you want to recreate Cha Eun-woo’s vibe or create your own fairytale moment, walking through the village in hanbok turns the experience into something truly special.

Trying Jeonju Bibimbap

© Jeonju City Blog

Jeonju is often called the birthplace of bibimbap, Korea’s signature mixed rice dish, and trying it here is a must. What makes Jeonju bibimbap special is its generous use of fresh, seasonal ingredients, colorful presentation, and rich flavors. In the Hanok Village area, many long-standing restaurants serve their own unique versions, using traditional recipes passed down for generations. Some places even offer outdoor seating, letting you enjoy your meal while admiring the beautiful hanok surroundings.

Enjoying Traditional Tea Houses

© JeonjuCity

Need a little break from walking? Jeonju Hanok Village is filled with charming traditional tea houses that offer a peaceful escape from the busy streets. Many of these tea houses are located inside beautiful hanok buildings with serene gardens or cozy interiors decorated in a vintage Korean style. Here, you can enjoy a cup of warm omija tea (five-flavor berry tea), traditional herbal teas, or refreshing iced drinks paired with Korean traditional sweets like yakgwa (honey cookies) or tteok (rice cakes). It’s the perfect way to slow down and fully enjoy the village’s relaxing vibe.

Visiting Gyeonggijeon Shrine

© TripAdvisor

Located right in the heart of Jeonju Hanok Village, Gyeonggijeon Shrine is a historical site built in 1410, dedicated to King Taejo, the founder of the Joseon Dynasty. The shrine is surrounded by beautiful old trees, stone paths, and traditional structures that offer a peaceful contrast to the lively streets outside. In spring, the garden inside the shrine becomes even more stunning with blooming flowers and fresh greenery, making it another perfect spot for quiet walks and memorable photos.

© Tour Jeonju

Besides Jeonju Hanok Village, the city offers plenty of other exciting places to explore. Don’t miss Jeonju Nambu Market, especially its famous night market packed with street food stalls offering everything from crispy fried octopus to sweet desserts. Deokjin Park is another great spot, perfect for a calm afternoon walk around its lotus pond or a springtime picnic. Architecture lovers should visit Jeondong Catholic Church, an impressive blend of Gothic and Korean styles right next to the Hanok Village. And for something a little more colorful, Jaman Mural Village — a hillside neighborhood decorated with creative murals — offers a fun and artistic twist to your Jeonju trip.