© Youtube TOMORROW X TOGETHER OFFICIAL

Great news for MOAs! The long wait is over – Musinsa’s latest collaboration with PPULBATU is finally here, and it’s bursting with charm, color, and storytelling magic. The <FINDING MOA> Collection officially launches today, May 23 at 11 AM KST, and it's everything fans of TOMORROW X TOGETHER (TXT) could hope for. With a fresh concept, adorable goods, and an immersive offline pop-up space, this event is a must for fans in Korea and abroad. 

  © Gmarket                                                                                                                            © Bighit Music

What is PPULBATU?

PPULBATU is the official character brand born from the creative minds of TXT. The name blends “ppul” (Korean for horns) with a shortened version of “TuBaTu” (a nickname for TXT), and each character reflects a member’s distinct personality. Since their debut, these characters have starred in animations, social media content, and previous merchandise collections that sold out in a flash.

© Youtube TOMORROW X TOGETHER OFFICIAL

What sets this latest collection apart is its narrative-driven theme: the characters set out on an epic journey to find the Star Clover, a magical symbol that represents hope, friendship, and discovery. This emotional and imaginative concept brings even more depth to the already beloved characters.

Meet the Characters

© Instagram @ppulbatu

•   CHOI YONG MEONG (Soobin) – The dreamer, always lost in the stars and full of wonder

•   HWANG CHOON (Yeonjun) – Bold and fiery, with a passion for spice and adventure

•   BAMGEUT (Beomgyu) – Radiates gentle warmth, like the last spark of twilight

•   DA-GO-NYANG (Taehyun) – Whiskered mischief with a heart of gold

•   HHM NYA RING (Huening Kai) – Sleepy, serene, and secretly the wisest of them all

What’s in the <FINDING MOA> Collection?

This release is a feast for fans and collectors alike. From stylish apparel to charming accessories, the collection brings PPULBATU’s fantasy world into everyday life.

© Instagram @ppulbatu

Here’s what to expect:

•   Cozy hoodies and T-shirts with vibrant character graphics and “Finding MOA” motifs

•   Soft, huggable plushies of the five characters

•   Acrylic keyrings, phone grips, and badges to decorate your gear

•   Notebooks, stickers, and postcards for journaling or scrapbooking

•   And a few surprises that haven’t been revealed yet!

© Instagram @ppulbatu

Even better? Online purchases over 50,000 KRW (roughly $37 USD) will include a random unreleased TXT selfie photocard – one of five limited designs. That means you get an exclusive glimpse into the TXT world, just for supporting the PPULBATU crew.

Pop-Up in Seoul

For fans in Korea, the PPULBATU <FINDING MOA> Pop-Up Store offers a full-on immersive experience. Held at the Musinsa Store in Seongsu (Daelim Warehouse), this event runs from May 23 through June 5 and transforms the venue into a fantasy land of color, character, and collectibles.

© Instagram @ppulbatu

Here's why the pop-up is unmissable:

•   Pre-reserved guests receive a free character fan – stylish and functional for Korea’s upcoming summer heat

•   Visitors who make a purchase receive a random transparent bookmark featuring one of the characters

•   A special reusable bag is available exclusively on-site

•   Spend over 50,000 KRW at the pop-up and get the same photocard bonus as online shoppers

The pop-up is open daily from 11 AM to 10 PM. Naver reservations are available for advance access, opening on May 20 and May 26 at 10 AM.

© HYBE Merch X (Twitter)

If you are a MOA, this collection is more than just another merch drop – it’s a tribute to the imagination and bond between TXT and their fans. The “Finding MOA” concept encourages us to follow our own star clovers, guided by creativity, friendship, and the joyful spirit of discovery. And if you’re new to PPULBATU, there’s no better time to join the adventure.