© The Black Label

In the world of K-pop, new groups debut regularly, each hoping to stand out in a competitive scene. But few have made as much noise as ALLDAY PROJECT, a new co-ed group that debuted on June 23, 2025, under The Black Label. Their arrival was unexpected but instantly impactful. Co-ed groups are rare in the K-pop industry, making ALLDAY PROJECT a fresh and exciting addition.

Who Are ALLDAY PROJECT?

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ALLDAY PROJECT is a five-member co-ed idol group with three female and two male members. Their debut single album featured the songs "FAMOUS" and "WICKED", both of which received strong attention from Korean and global fans. They combine strong visuals, fresh personalities, and genre-blending music. The group was introduced through a sleek mood film and quickly rose to become one of the most talked-about rookie acts this year.

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The group is produced by Teddy Park, the hitmaker behind BIGBANG, BLACKPINK, and many more. Teddy is known for his modern, high-energy style and high production values. With ALLDAY PROJECT, he took a bold step by building a co-ed group from the ground up. Fans and critics alike have praised the group's music and visual direction as a reflection of Teddy's strong creative leadership.

Meet the Members

Annie

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Perhaps the most talked-about member, Annie is the granddaughter of Shinsegae Group's chairwoman. Despite her privileged background, she reportedly faced family opposition to her debut. Her confident stage presence and unexpected humility have drawn public interest.

Tarzzan

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A former model and dancer, Tarzzan (real name Lee Chaewon) is known for his striking looks and energetic performances. His bold personality and strong presence make him stand out, though some fans have criticized his styling and stage persona.

Bailey

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A Korean-American dancer and choreographer, Bailey was already well-known in the dance scene. She brings a lot of performance experience and even helped choreograph the group's debut performances. Her charisma and stage command are major strengths.

Woochan

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Known from "Show Me the Money 6" and as a former HYBE trainee, Woochan adds a hip-hop edge to the group. His rap skills and laid-back personality have already started to make him a fan favorite.

Youngseo

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Previously a contestant on survival shows, Youngseo was almost part of girl group ILLIT. She struggled with doubts about her age but has since gained confidence and popularity as part of ALLDAY PROJECT.

The Debut Track: "FAMOUS"

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The music video for "FAMOUS" dropped a week before the group's official debut and quickly went viral. The track combines hip-hop, pop, and electronic elements and showcases each member's strengths. It reached the top of major Korean music charts and was praised for its modern sound and clean visuals. Their second track, "WICKED," added even more buzz with its bold performance.

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ALLDAY PROJECT's debut has been met with strong interest. In Korea, their songs climbed charts and gained music show wins. Internationally, reactions are more mixed. Some international fans raised concerns about cultural appropriation in Tarzzan’s outfits and hairstyle choices, which sparked debate online. Still, many global K-pop fans remain intrigued by the group's bold concept and continue to follow their activities with interest. One thing is clear: people are paying attention.

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The group has also gained attention for their openness. Their fan interactions feel genuine, and fans have already started "shipping" member pairs, especially Woochan and Youngseo, dubbed "Chan-Cat" by fans.

© Instagram @allday_project

Mixed-gender groups are generally uncommon in K-pop. Since the debut of co-ed group KARD in 2017, few others have made it. Reasons include difficulties with managing group dynamics, military service, and marketing strategies that often rely on romantic appeal. Co-ed groups also tend to face more scrutiny from fans. That makes ALLDAY PROJECT's success even more surprising.

What’s Next for ALLDAY PROJECT?

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The group has already made appearances on major music shows and started building a loyal fanbase. Their label has launched a behind-the-scenes documentary series, giving fans a closer look at each member. They've also joined popular fan platforms like "Blip," where fans can follow their schedules and interact.

© The Black Label

Future plans include more performances, fan meetings, and potentially a tour. With strong backing, creative direction, and growing fan support, ALLDAY PROJECT is one of the most exciting acts to debut in 2025. Their bold concept, experienced producer, and standout members change how people think about co-ed groups in K-pop. It’s still early days, but if their first steps are any sign, ALLDAY PROJECT has a bright future ahead.