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K-beauty continues to surprise the global stage, and Clio’s Heritage Edition, created in collaboration with the Korea Heritage Service, is a shining example of how beauty can transcend cosmetics. This limited collection doesn’t simply stop at offering eye-catching shades—it reimagines the elegance of Joseon-era artistry and transforms it into something modern, wearable, and meaningful.

Each palette tells a story: the Plum Blossom (Maehwa) symbolizes resilience and purity, while the Golden Rain Tree (Mogamju) represents wisdom and harmony. By weaving these traditional motifs into serene, versatile shades, Clio has crafted palettes that serve as both functional beauty tools and cultural treasures. The intricate packaging design, inspired by Korean architectural patterns and traditional ornaments, makes each piece feel like a collector’s item.

In an industry often driven by fleeting trends, the Heritage Edition stands out as a thoughtful reminder that beauty can carry history, artistry, and identity—all while fitting seamlessly into your daily routine.

The Concept Behind the Heritage Edition

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At its core, the Heritage Edition is about balance: the harmony of heritage and modernity, of art and usability. The palettes feature all-matte finishes—a rarity in the market—making them highly versatile. Each includes two cream-to-powder balm shades, enhancing blendability and longevity. The packaging, adorned with traditional Korean patterns, elevates the palettes into collectible pieces that celebrate history while fitting seamlessly into today’s beauty routines.

• August 29, 2025 (1 Day Only): 36% OFF → ₩21,700

• August 30 – September 4, 2025: 33% OFF → ₩22,850

It’s the perfect chance to grab this limited collection at an incredible value.

Final Take: Own a Piece of Korean Beauty History

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The Heritage Edition isn’t just another seasonal drop—it’s a celebration of Korean culture through makeup. With thoughtfully curated all-matte shades, innovative textures, and packaging infused with Joseon artistry, Clio has created a collection that feels modern yet timeless. Whether you’re a beauty collector, a K-beauty enthusiast, or simply someone looking for the perfect matte palette, the Heritage Edition is a must-have for 2025.