K-beauty’s most artistic fragrance brand is entering a new category – and it’s one you’ll definitely want to try! Tamburins has officially launched its first ever hair collection, introducing a new signature scent – Summer Tails. The collection debuts tomorrow, on April 10, with an early release of the hair perfume via KakaoTalk Gift on April 9, and is already creating buzz among beauty lovers in Korea and beyond.

What Is Tamburins Known For?

© Mintoiro

If you’ve been exploring K-beauty, you’ve likely come across Tamburins. The Seoul-based fragrance brand is known for its artistic storytelling, sculptural packaging, and unique scent compositions that feel more like immersive experiences than simple perfumes.

© Mintoiro

From cult-favorite scents like Chamo and White Darjeeling to their visually striking retail spaces, Tamburins has built a reputation for merging contemporary art, design, and fragrance. Their products often go viral not just for how they smell – but for how they look and feel.

With the Summer Tails Hair Collection, the brand expands its universe into hair care, combining scent with functionality.

Summer Tails Lineup: Fragrance Meets Hair Care

© Instagram @eyesmag

The Summer Tails collection is designed around the idea that fragrance doesn’t stop at your wrists, it moves with you. And what better medium than hair?

The lineup includes:

• Hair Perfume

• Hair Oil

• Perfume (50ml and 11ml)

• Perfume Scrunchies

© Tamburins

At the heart of it all is Summer Tails, a scent inspired by the end of summer – fresh, slightly warm, and softly nostalgic.

The fragrance blends:

• Lily of the valley

• Cedarwood

• Geranium

• Anise

• Patchouli

The result is a light, airy yet grounded scent that feels clean, green, and subtly woody – perfect for everyday wear, even in warmer weather.

Hair Oil Summer Tails

© Tamburins

The Hair Oil Summer Tails is designed for both care and scent layering. It features a lightweight texture that absorbs quickly into the hair without leaving a greasy finish. Instead, it smooths and softens the ends, making it ideal for daily use on both dry and damp hair.

What makes it stand out is how the fragrance settles. Rather than sitting on top, the scent deeply infuses along the hair strands, leaving a soft, lingering trail that moves naturally as you do. It’s a perfect option if you want subtle scent diffusion combined with hydration, shine, and heat protection—all in one step.

Hair Perfume Summer Tails

© Tamburins

The Hair Perfume Summer Tails is created to deliver a delicate, long-lasting scent that enhances your overall fragrance without overpowering it. As your hair moves, the scent diffuses gently, creating a more intimate and natural aura compared to traditional perfume. It also offers light conditioning benefits, helping to smooth the hair instantly while adding a soft moisture layer.

With its portable size (80ml, carry-on friendly), it’s an easy addition to your daily routine, especially if you want to refresh your scent throughout the day without reapplying regular perfume.

Perfume Summer Tails

© Tamburins

For those who want the full experience, the Summer Tails perfume brings the scent to life in its most complete form. Described as a “light green honey wind”, the fragrance opens with a fresh, breezy feeling – like air passing through green leaves.

The floral softness of lily of the valley is layered with the gentle sweetness of geranium, while a hint of anise adds a subtle spice. As it settles, cedarwood and patchouli create a calm, woody base, leaving behind a refined, slightly leathery trail that feels both clean and comforting. It’s the kind of scent that evolves throughout the day – never too heavy, but always present.

Perfume Scrunchies

© Tamburins

One of the most unique additions to the Summer Tails lineup is the perfume scrunchies. Rather than being just a hair accessory, these scrunchies are designed to carry and diffuse scent naturally through movement, allowing the fragrance to linger softly throughout the day. The collection includes a wide variety of designs – reportedly over 20 variations – often inspired by Tamburins’ existing scents, but unified under the Summer Tails concept.

Launch Celebrations & Early Access

© Instagram @hipkr_

To celebrate the launch, Tamburins rolled out a tiered release strategy:

April 9: Hair perfume pre-release via KakaoTalk Gift

April 10: Official launch of the full collection (Korea & Japan)

Additionally, select items, like the White Darjeeling hair perfume, are being released as limited exclusives during the initial launch period, adding to the hype.

Haus Nowhere: Where the Experience Comes to Life

© Tamburins

No Tamburins launch is complete without an immersive space.

To mark the release of Summer Tails, the brand is hosting a pop-up at Haus Nowhere Dosan from April 10 to May 30. Known for its conceptual exhibitions, Haus Nowhere transforms product launches into multi-sensory experiences, blending scent, design, and storytelling.

Visitors can explore the full collection, test the products, and step into the visual world of Summer Tails, making it a must-visit spot if you’re in Seoul this spring.

© Tamburins

With Summer Tails, Tamburins proves once again that K-beauty is all about creating experiences. By bringing fragrance into hair care, the brand taps into a growing trend while staying true to its artistic identity. If you’ve been looking for a new signature scent, or simply want your hair to smell as good as your perfume, this collection might be your next obsession.